Summary

Products companies produce can have unintended human and environmental impacts in furthering the climate crisis. Assess the end-to-end impact of your products and take action to remedy the negative consequences of your company’s products.

Background

We anticipate that companies that step in to the conversation around climate change will see dividends via both better financial and brand performance, as well as improved long term conditions for their businesses to grow.

According to the Cone Communications 2017 CSR Study:

  • 63% of Americans are hopeful businesses will take the lead to drive social and environmental change moving forward, in the absence of government regulation
  • 78% want companies to address important social justice issues
  • 87% will purchase a product because a company advocated for an issue they cared about and 76% will refuse to purchase a company’s products or services upon learning it supported an issue contrary to their beliefs

In addition to the consumer reputation risk, there is talent risk: 63% of millennials said the primary purpose of businesses should be “improving society” instead of “generating profit.” Companies continue to produce products in a manner that knowingly or unknowingly further climate change.

Framework

Assess your company’s relationship with the Fossil Fuel Industry

Positive Example

    • Google will no longer build custom machine learning tools that enable fossil fuel extraction
    • The entire world’s carbon emissions will finally be trackable in real-time The new Climate TRACE Coalition is assembling the data and running the AI

Assess your company’s product impacts on non-fossil fuel impacts such as deforestation, or industrial processes

  • Leading consumer goods companies have been directly linked to deforestation: beef products & cattle raising, paper & palm oil risks a potential threat to global supply chains

      The top 15 U.S. food and beverage companies generate nearly 630 million metric tons of greenhouse gases every year. That makes this group of only 15 companies a bigger emitter than Australia, the world’s 15th largest annual source of greenhouse gases

    Assess your company’s products’ impact on the scientific truth of climate change

    Steps to Spur Change

    01

    Band Together

    Partner with other employees internally to understand manners in which your company’s products are harming the planet. Examples:

    • Ask your company to conduct an assessment on how much emissions come from your products and how to cut back on emissions, via direct energy use
    • Ask your product team to conduct an assessment to identify what products in your company drive fossil fuel use or deforestation
    • Acquire a list of your top customers, or work with members of the sales team to understand how much of your sales come from fossil fuel companies, or those driving deforestation

    02

    Start a Petition

    Petition your company to institute changes, as employees have done

    • Amazon employees launched a campaign which resulted in a shareholder resolution, and a large commitment from the company to go carbon neutral
    • Google employees petitioned their employer to stop selling machine learning software to police

    Get In Touch

    Need help advocating for climate action at your company? We’ll guide and support you.